Narrowcasting in your gym, fitness centers, sports school
Communicating with members of your gym is incredibly important. You can show various types of content via screens to draw attention to the screen. Think of information about the club, group lessons, product information or create a return on investment model by promoting local entrepreneurs on the screens in the gym.
Group lessons
In our fitness module you can easily create group lessons and indicate when they are given. Our software ensures that these are automatically shown in an overview in the broadcast and that the next lesson is prominently displayed 15 minutes before the start.
This way, the different lessons get even more attention and there is a chance that people in the room will spontaneously join in with this next lesson or become interested in another lesson. This will certainly increase the number of participants!
Impulse purchases
Narrowcasting can also be used to present products, such as protein shakes, fruit or various sports equipment. Many members do not know what is available or do know but do not know what it costs. By presenting this, members will make a purchase more quickly, which in turn generates more turnover.
Services such as personal training or physiotherapy can also be highlighted via screens in the gym. Indicate indicative prices so that there are no surprises and people will take the step more quickly.
Payback model
You may not think about it that quickly, but narrowcasting in a gym is the ideal medium that can pay for itself. The countless members who come to work out every day cannot ignore the screens and will certainly see the content. Therefore, offer local entrepreneurs the opportunity to advertise on these screens for an acceptable monthly/annual rate. By contracting 1 advertiser, you have already earned back the monthly costs!
For example, these advertisers can present their logo, an advertisement or even a video in the broadcast.
By means of narrowcasting you can present this information, products or services very simply on your screens! The ideal way to generate extra turnover within your own company at very low costs. We can develop the broadcast completely according to your wishes, where of course dynamic content such as the weather, the news, sports results and other content can also be shown.